The SVOD giant is looking for a head of its video game department, and the goal would be to create a competitor service at Apple Arcade.
After clearly revolutionizing the VOD market and even cinema, Netflix will tackle the world of video games, the world’s largest entertainment industry. Will the most famous SVOD platform simply produce games, or simply offer a space to play in streaming? Here are the first clues collected.
First of all, our colleagues from The Information and Reuters report that Netflix wants to recruit a director and several executives to oversee its projects in the game universe, and the idea at first would be to create a package similar to Apple Arcade with a subscription system. Axios confirms this information, stating that it would be a smaller shop than Apple, with games stamped Netflix, and other independent studios.
An interactive gateway between series and games?
Expected for 2022, this service would ultimately only be the logical continuation of the expansion of Netflix, now a producer of documentaries, TV series and films. For GameSpot, the giant evokes the desire to go even further in interactivity: Subscribers also like to interact more directly with the stories they enjoy – through interactive shows like Bandersnatch and You v. Wild, or games based on Stranger Things, La Casa de Papel and To All the Boys. So we’re excited to do more with interactive entertainment.”
It is therefore to be expected that Netflix will produce series related to video games, and vice versa, but also that the platform will create a real gateway with the possibility of mixing fiction and video game on all media: TV, mobile and game consoles.